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    18.09.2024

    Fil Rouge : Green claims and Greenwashing

    Companies are increasingly highlighting their commitment to the environment as a way of differentiating themselves from their competitors. But how do you tell the difference between legitimate practices and greenwashing?

    In this new episode, Claire Borgel and Etienne Nicolet look at the legal framework for green claims/greenwashing and the issues that these environmental claims can raise, particularly in terms of consumer law and trademark law.

    [Translate to English:]
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    [Translate to English:] M&A
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